Call us on:
+44(0)1491 672900
or email us at:

or get directions:
Click Here

Unique new shooting competition ‘The Sunseeker Boodles Cup’ offers never-before-seen glittering prize fund

Luxury brands Sunseeker London and Boodles have joined forces with The Royal Berkshire Shooting School to launch a spectacular clay shooting competition that will culminate in the overall winner choosing either a yacht charter for eight guests courtesy of Sunseeker London or a piece of fine jewellery from Boodles, each worth approximately £80,000.
Find out more about Sunseeker click here. Find out more about Boodles click here.

For a chance of winning one of these extraordinary prizes, entrants need to first qualify for one of 20 places, then at the final, shoot 23 or more of the 25 birds. The overall winner can choose either a 7-day holiday aboard a fully catered and crewed Sunseeker yacht in the Cote d’Azur or an exquisite piece of Boodles jewellery. If no-one shoots 23 birds, then the next highest scoring shooter will take home £5,000 courtesy of The Royal Berkshire Shooting School – the largest ever cash prize in a British clay shooting competition. In addition, the entrant scoring the highest out of 100 birds each week during the qualifiers will be invited to the final to shoot-off for a chance to win an exclusive, money-can’t-buy Ultimate Shoot Dinner for eight people hosted by wine writer Will Lyons worth £10,000 courtesy of Berry Bros. & Rudd.

The Sunseeker Boodles Cup will officially open on Saturday 1 October 2016 and run throughout the winter until Saturday 28 January 2017, giving entrants four months to qualify. Competitors are able to enter as many times as they wish. Entry costs just £50, which includes 50 warm-up birds plus two attempts at the sequence.

The Royal Berkshire Shooting School’s Managing Director Dylan Williams commented: “This world-class competition will appeal to both game and clay shooters. Designed to simulate high pheasants, the clay sequence has been devised by our very own Robert Cross, who is renowned for his skill in replicating the most challenging birds. The sequence is difficult – and once you add a good helping of pressure at the final it will certainly be challenging! Being able to keep a cool head and remembering foot work will be key to winning.”

Sunseeker London’s Managing Director David Lewis added: “The Sunseeker London Group is delighted to co-sponsor this amazing competition. The top gun will be awarded a choice of two luxury items that represent the single largest prize-fund of any non-professional shooting competition currently in the world and we are proud to be involved with such an innovative and inspiring event.”

Boodles’ Director James Amos added: “The Directors of Boodles are all very excited about the upcoming Sunseeker Boodles Cup. Not only is it a first for the jewellery industry, but it is a good chance for us all to get some much needed practice on the high tower at The Royal Berkshire Shooting School. We’re delighted to be involved in this new international shooting competition, and especially with Sunseeker with whom we have a long-standing friendship.”

Terms & Conditions

1) Commencing Saturday 1 October 2016, The Sunseeker Boodles Cup will run up to and including Saturday 28 January 2017.

2) Entrants will need to pre-book their attendance. They will be allowed to shoot the 25 targets off the Tower at a cost of £50. This will include 50 warm up targets on other shooting stands with 2 goes on the Tower inclusive in the £50.

3) The competition is based on a ‘flowing sequence’. Once the gun has been closed, having been loaded by one of the Royal Berkshire Shooting School instructors, any clay must be shot at once in the air. If not shot at whilst the gun is closed this will be deemed to be a missed clay. Should a clay be sent out prior to the closure of the gun or in the event of a mistake by the trapper, another clay will be sent

4) The sequence will commence, when the entrant is ready, by a means of radio communication between the Royal Berkshire trapper and a Royal Berkshire instructor.

5) In the event of a ‘no bird’ during the sequence the gun must not be broken as the trapper will automatically send another clay.

6) A maximum of 26 cartridges can be utilised to shoot the sequence.

7) In the event of a dispute the instructors’ decision in any instance is final. During the competition, qualification to the final or at the final itself any individual deemed to be contravening the rules set, or the spirit of the competition or, for any other reason, will not partake in the final, and their entry fee will be refunded and no correspondence will be entered into.

8) In every instance an employee of The Royal Berkshire Shooting School will record individual scores.

9) Cartridge loads must be no greater than shot size 6 and no smaller than shot size 8 and the load must be no greater than 30g.

10) No lessons or practice sessions can be booked specifically to practice the sequence or “birds” during the qualifying period

11) Implications of the weather: The sequence will be shot in whatever the prevailing weather conditions are on the day other than fog preventing us seeing the clays or the weather endangering staff or clients contravening Health and Safety.

12) There is no age limit to entry.

13) Any individual who has represented his/her country at the Olympics is not eligible to win the yacht charter or jewellery however they are entitled to enter for the fine dining experience category. Any historic winner of any category, will not be eligible to win that prize again, but they are not prevented from entering or winning another category in 2016/17.

14) Employees of RBSS, Sunseeker London, Boodles and Berry Bros. & Rudd are also excluded from entering. 

The Final

Fine dining experience prize

The entrant posting the highest score x100 each week (limited to one place per entrant) will be invited to the final to shoot off over a 50-bird/100-bird layout to identify the winner. In the event of a tie, there will be a shoot off to determine the winner. In the event that an individual has qualified and posts a winning score in a subsequent week, the runner-up will be deemed that week’s winner.

The Qualification to the final will be achieved by being one of the 20 highest scoring individuals on the Tower in the qualifying period as at 5.30 pm on Saturday 28 January 2017.

The date for the Final is TBC.

In the event of a tie to qualify for the final 20 entrants (eg 5 guns on 17 for the last 2 spaces) there will be a shoot off on a date to be confirmed prior to the Grand Final. In the event that a finalist cannot attend the Final no other entrant will be invited to make the numbers up to 20.

The order of shooting will be as follows: The entrant with the lowest qualifying score will shoot first through to the entrant with the highest qualifying score. The sequence will be the same as the qualifying sequence and will be shot regardless of climatic conditions.

The Grand Final will be scored and adjudicated by the following individuals:
Dylan Williams, The Royal Berkshire Shooting School
Robert Cross, The Royal Berkshire Shooting School
A representative of Sunseeker London
A representative of Boodles
A representative of Berry Bros. & Rudd

To win either the yacht charter or jewellery the successful entrant must shoot 23 or more clays at the Final. In the event of more than one individual shooting 23 or above (ie: only missing 2 clays), the highest scoring entrant will win. If more than one person has the same score of 23 or above there will be a shoot off to decide the winner.

There are no cash alternatives to prizes.

Neither The Royal Berkshire Shooting School nor any of the sponsors will enter in to any communication or dialogue regarding any aspect of the competition or the selection of Finalists/prizewinners and reserve the right to refuse entry to either the qualifiers or Final with no refund whatsoever.

The winner must be willing to participate in PR activities after the competition and use appropriate hashtags on social media.

The prize value is purely an indication of the RRP of the goods.